Tag Archives for " DAU "

Facebook – Q2 FY14: Squeezing out the returns, but DAU growth slowing

Facebook: Unparalleled qualitative information on consumers and unmatched reach makes Facebook a must have for both advertisers and NSA alike. For the moment, the group is managing the migration to lower yield mobile and overseas users while sustaining overall yield growth of +41% YoY and +14% QoQ and somewhat surprisingly, an average yield increase on […]

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